BLOG - Page 3 of 11 - Scott Warren - Ad Strategist

Is 6 seconds enough time for a consumer to absorb and retain information from an advertisement?

  “Every second on mobile matters. From the palm of our hands, we’re consuming and recalling more content faster than on any device ever before. According to Fors Marsh group tests, it takes only 0.25 seconds of exposure for people to recall mobile feed content at a statistically significant rate1. And in News Feed on […]

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Should I create a separate Facebook page for each of my apps or a single page for all apps?

Some things to consider in deciding if you are going to create separate Facebook pages for each app. 1. Do you or your brand already have a fanbase? For example, Facebook brand has a following and people already trust them. They can release an app under their own name and it will get downloaded and […]

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What are the best platforms/apps for creating Facebook ads?

Adespresso Qwaya Needls AdFox Adstage Facebook Ad Manager Are a few that are available.  I’ve been a customer and user of Adespresso and Facebook Ad Manager, so I can only speak from experience on these. Adespresso is a great platform for automating post boosting and creating numerous variations of ads to test. For people with […]

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