How do I target parents using Facebook ads? | Get ROI Ads

The Only Courses I Recommend Are ...

If you want to make money online and become a master at running your own ads.  I'll save you a lot of time and money.... AdSkills is the only place you need to look for the best training on Facebook, Adwords, Native and most any other marketing platform.

How do I target parents using Facebook ads?

If you are looking to target just parents its pretty simple. There are also more advanced and specific targeting options to help you narrow down the exact parenting persona you are looking for. Here are a few options and where to find them.

1. Targeting is:
Demographics> Parents> Parents (all)
How do I target parents using Facebook ads?

(Keep in mind this is anybody who is a parent)

2. Next is targeting parents with children of certain ages:
Demographics> Parents>
How do I target parents using Facebook ads?How do I target parents using Facebook ads?
3. If you are selling something that could be a gift for new parents you have an option to target people in the household.
Demographics>Home>Household Composition>New Parents

How do I target parents using Facebook ads?

4. Another way to approach this is to look at “types” of Moms. (yes, types)
There is a long list of mom types including Trendy, Big City, Soccer and a few others.
Demographics>Parents>moms>(Choose a type)

How do I target parents using Facebook ads?
How do I target parents using Facebook ads?How do I target parents using Facebook ads?

5. One more way to target parents is to go after behaviors. This isn’t parents specifically, but it’s a behavior that might interest you if your product is for kids or babies.
Behaviors>Purchase behavior>Kid’s Products>Kids Toys (or baby products)
How do I target parents using Facebook ads?

You must be atleast 21 years of age to visit this site.

Please verify your age

- -